Hey politicians, promise us a rose garden. It'll work!
American politics is governed by one compelling ideology: that the office should be run like a business. So whether it is budget constraints or millions of voters in suspense, the American polling booth is almost always a centre point for individuals who have heard the promises that their candidates have had to make.
Maruti's fleet = Fleeting happiness?
Obesity is trouble for some. For some, it's business. About thirty years back when Maruti handed over the keys of its first car, the nation was proud.
Don't worry. Our phone bills will still make the Zulus jealous!
Sixteen years back, a cellphone wasn't a common sight in our country. Today, we have more than 950 million sim cards floating around.
Wait till Tata learns the Kung-fu Panda trick!
News that Tata Motors could become one of the largest profit makers of the January to March 2012 season made me smile.
Taxpayers to be official sponsors of Air India
Fourteen weeks back, I had discussed how the Indian government’s proposal to increase its exposure in a bleeding airline like Air India (by issuing preferential shares amounting to Rs.7,500 crore) made little sense. About what happened yesterday, I would say that I am dumbstruck about how two agencies – the aviation ministry and Cabinet Committee on Economic Affairs (CCEA) – are publicly going loud about how they have misplaced their sense of logic.
CSE calling? Go by ethics Mr.CEO!
Late last week, the Centre for Science and Environment hit headlines again. It claimed that of the 16 food brands that underwent scrutiny in its labs, all of them were found to contain more harmful elements as the brands publicly report.
What Paras' sale and resale teaches branding strategists
Brands are assets. There is no denying that. A company gives birth to them, shapes them up, invests crores of rupees in enhancing their recall, positions them and repositions them to set their image and propositions right. But sometimes, a brand becomes bigger than the company it represents.
9 months is enough time for Larry Page
Larry Page "appears young" for someone about to cross over to the higher side of 40. The same though isn't true about the 13 year-old company he runs!
India needs the right strategy to deal with FDI
For those born after the 1980s, there's no better choice than a 'foreign brand' tag to flaunt around. Seriously. Think of it. We live in India and are proud of the tri-colour. Yes. But we’re happy about the Western influence that has changed our lives. If you’re living in Delhi, then you’d understand this. Buying from South-extension is good. But shopping from a Select City Walk mall or a Promenade sounds cooler. Driving around a Tata Manza is good, but isn’t a Volkswagen Vento or Honda City more wanted? Politically, I may not find many supporters to the above thought (and with all due respect to their ideologies), but look at the present. Two decades post liberalisation, and irrespective of the many pros and cons of this policy change, we’re happily reaping the fruits of allowing FDI into India!
Just a new face as CEO may not play aspirin to Yahoo's "pain"
Thirteen years back, I was bitten by the Internet bug; all thanks to a web-savvy friend. So there I was, one fine afternoon in the May of 1998, the latest member of the web community.
Forget Kingfisher's compromise on safety. How about our (almost) dead PSU?
All through last year, the Kingfisher-bashing tale was hot! From oil companies to PSBs, everyone found their fair share of media attention at the cost of a private carrier struggling to make a mark in sector that has in recent years been nothing more than a blackhole in the universe of aviation.