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Weak rupee, price hike not to deter revelers on New Year
ASAD | New Delhi, December 24, 2011 15:32
Tags : weakening rupee | rising cost | inflation | new year | eve | 2012 | party | reveling | liqor | wine | beer | music | DJ | drugs | accident | police | whisky | rum | vodka | cocktail | mocktail | smoke | cigarette | clubs | hotels | dance | bars | disco |
Tags : weakening rupee | rising cost | inflation | new year | eve | 2012 | party | reveling | liqor | wine | beer | music | DJ | drugs | accident | police | whisky | rum | vodka | cocktail | mocktail | smoke | cigarette | clubs | hotels | dance | bars | disco |
A weakening rupee and star-rated hotels' move in metros to hike their room tariffs, restaurants and pubs have not deterred New Year revelers from flocking to these most-sought after places. A stay-at-home mother Nupur Sinha is girding up to celebrate the moment with elan with her banker husband in New Delhi. A South Delhi resident, she says: "I have been waiting for this day for a few months. Though rates have gone up it is one-in-a-year opportunity and I don't want to miss it. In next two days we will book a seat in some Delhi hotel to relish the moment."
Hoteliers too are preparing for the festive season. For them it is an opportunity to make moolah. Many Delhi hotels are expecting an increase in footfalls this year. Crown Plaza Surya Hotel in New Friends Colony is going to be decked up for the day. By forking out Rs 7,500, a couple can have a wonderful evening with unlimited food and imported liquor. DJs will be available to take care of your entertainment needs.
On a normal day, such facilities are easily available for Rs 1,500 per person. 31st December being special day guests are least bothered about the cash and willing to pay generously for their part of the fun. Avinash Jha, senior captain, coffee shop, Crown Plaza Surya Hotel, says: "We have hiked the price as the day is special. Also, we are providing many special packages on the New Year."
A recent survey by The Associated Chambers of Commerce and Industry of India (ASSOCHAM) supports the fact. While elaborating on the findings of the survey this week, secretary general of ASSOCHAM, D.S. Rawat says: “Star rated hotels in metros have increased their room tariffs by an average of 30 per cent to nearly 60 per cent and are offering gourmet cuisine, elaborate new year eve buffet and a variety of dining and entertainment options inclusive of the room tariff,”
The release further adds that high-end pubs and restaurants are charging anywhere between Rs 10,000 to Rs 25,000 per couple for gourmet food accompanied by unlimited premium liquor packages and table reservation.
At a time when the Indian economy too has slowed down, other hotels in Delhi are not worried. They are just making sure to provide additional facilities and leaving the rest to the revelers.
Jateen Chawla, head food and beverage service, Clarion collection at Shaheed Jeet Singh Marg, says: "A gala buffet will be organised for the day. For teetotalers, high quality mock-tails are available. Last time the hotel was full. This time we are expecting a full house." Although Jateen Chawla has accepted the fact that this time the booking has been little slow as only two people have turned up. But he is optimistic like other hotels in the city that the rise in prices would not play the spoiler.
Despite exorbitant prices, every year the best clubs are the most sought. The high rate of inflation has been the back breaker of the middle and lower class. It has also affected the pricing of the swanky clubs. But as the new year comes closer, the hoteliers are as excited as the revelers for a party worth remembering, although they might want to forget the expenditure on the night.
Issue Dated: Feb 5, 2017
