“Sambad’s honeymoon with readers is an outcome of exciting experimentsâ€
To me, strategy means doing something new, something different. I sincerely followed this rule
‘We don't differentiate between sensational and non sensational news'
We have a separate team that goes out with hidden cameras to expose corruption which is prevalent in our system
Home turf heroes
A TSI C-voter survey homed in on successful TV channels and newspapers in 18 Indian states. We spoke to decision-makers in these media houses. Without exception, all of them attributed their success to their special connect with the common man
‘We are very clear that we are catering to a lower middle class audience’
UP is the most difficult state to report from. There are pressures, but it depends on how you deal with them
‘No' to strategy
I think “strategy†is a word for the market – the bazaar. This word cannot survive in journalism. A single word, “problemâ€, is sufficient to define the popularity of media houses. Voicing the various problems of society are, according to me, the most important. I have, therefore, talked about only core issues that concern those at the grass roots.
‘ABN Andhra Jyoti is a movement, not merely a news presenting medium’
If the professional journalists take the reins of media houses, ethical journalism would prevail
‘Our accuracy and innovation have built a bond of trust with the viewers’
Viewers in Orissa are extremely intelligent. They want accurate, impartial and unbiased news
India’s TV Man
“I have been desperately trying to get Dawood Ibrahim. I will get him before the Indian government gets himâ€
The vocal local
Two electronic media players couldn’t be more dissimilar than Eenadu group’s ETV and Associated Broadcasting Company Private Limited’s TV9. Although their inherent ideologies are sharply divergent yet their strategy is pretty much the same: think global and act local.
‘Professionalism is the key’
Mahendra Mishra, Director, TV9-Kannada and NEWS9-Karnataka, reveals to MW the tricks of the trade that have helped his channels scale new heights
Noise isn’t news, focus on issues
In this complex environment, the one institution which nurtured, sustained and strengthened our democracy is the press. The role of the media during the freedom struggle and after independence has been an extraordinary and inspiring saga.
“I dream to see TV9 as the news headquarters of Indiaâ€
The founder and CEO of TV9 of Associated Broadcasting Company (ABC), Ravi Prakash, is seemingly soft but is harder than rock in professional affairs. RP is not only his competitors’ envy and the icon of millions of youngsters of Southern India, but also a heartthrob of the classes. Media Watch attempts to make out his mind, as his heart beats for the ‘Better Society’
The Regional Superpowers
Think of the word ‘language’ and it connotes myriad concepts: ‘medium’, ‘expression’, ‘communication’ and most of all, ‘connect’. More so, how interesting is this whole world of languages which encapsulates several dialects within one language, thereby making that ‘connect’ stronger, and more accessible.
Wedded to print
His calm and cool demeanour hides a razor sharp brain and intelligent observations, as it should. After all Sanjay Gupta is the CEO and Editor of Dainik Jagran, a 37 edition Hindi Daily newspaper published from 11 states of India. In an exclusive interview to Onkareshwar Pandey and Rohit Manchanda, Gupta shares his vision for the publication which has emerged as one of the most influential dailies.
Eenadu: Outclassing all rivals
It was in 1974 that a man fed up with the then largest circulated Telugu newspaper, Andhra Prabha, decided to venture into the media industry. It was not easy. Those were the licence raj days and it was extremely difficult to get newsprint quota.
Issue Dated: Feb 5, 2017
